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Website Marketing"If you build it they will come" It worked in the field of dreams, but sadly it does not work on the web; you have to inform people you are there. With this in mind Microserve provide search engine optimisation, online marketing advice and pay per click management. Website marketing isn't restricted to companies with big marketing budgets either, our online marketing service can start from as little as £10 a month. Search Engine OptimisationYou can dramatically improve your rankings in Google and other search engines by optimising how your website is written. Flash and frame based website will not do well with search engines, and you also have to optimise your text, targeted the correct keywords and phrases. Pay Per ClickNo one can guarantee a top spot in the search engines for your chosen key words. If you are not getting in the top ten it may be worth paying to appear on the right hand side of the page. We can advice on the best ways to use Pay Per Click, and make sure you don't pay to much for each click. Online MarketingThere are many ways to market your site online. It may be appropriate to pay for listings in some directories like Yell, and there are also plenty of directories that will list you for free, which as well as generating traffic to your site can also increase your page rank and therefore your search engine rankings. |
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